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Search Engine Optimisation - An online marketing strategy for better ROI
14 January 2011 at 5:41pm
Search Engine Optimisation (SEO) are techniques used to optimise websites for targeted keywords/search terms in search engines like Google, Yahoo, Bing, et cetera. Search Engine Optimisation shifts websites to top positions on search result pages when users look for products and services related to a particular business.
Many successful businesses have used SEO as their online marketing strategy for years. This is because most people use search engines like Google to research the products and services they require or want.
Almost every search engine offers some form of paid marketing. Google’s version is called AdWords, and it has the potential to make your business website appear on page one of Google search results within 48 hours. Google charges you based on the number of clicks the advertisement receives – this way, you only pay if someone visits your website. AdWords provide an effective, efficient and customer-focused online marketing strategy suited to any business.
Pure SEO is an Auckland-based SEO/SEM company specialising in online marketing. Pure SEO manages your online reputation; your business becomes approachable to potential customers when you utilise and perfect SEO practices. Pure SEO offers clients the latest management services with Google AdWords’ Pay per Click (PPC) (PPC) package.Last edited: 12 April 2011 at 11:54am
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